Beta.mn Blog

The Social Lights Facilitates Meaningful Conversation Between Brands and Consumers

Written by Reed Robinson | May 12, 2015 2:00:26 PM

Beta.MN is brought to life with aid from our excellent sponsors. Not only do our partners help support Beta.MN 2.0 and the Twin Cities startup community – they provide special services to the startup voted crowd favorite at the event.

Social media is a powerful tool. The ease in which it fosters human connection has quickly made it a regular part of everyday life. And no matter the platform, some form of social media presence is a necessity for any brand. 

The Social Lights is an independent agency that provides social media marketing services to startups and Fortune 500 companies alike. No matter the client or brand objectives, The Social Lights use social media as an opportunity for brand self-discovery, and a chance to create an ongoing, meaningful conversation between companies and consumers. With services spanning from social media strategy to training, community management and monitoring, to campaign development and social advertising, The Social Lights' team of passionate and experienced digital marketers helps brands create and execute strategies that reach and resonate with today’s connected consumers.

That expertise also includes working with startups and event activations, and is why The Social Lights are a proud sponsor of Beta.MN 2.0. To pull back the curtain, so to speak, all of the social media for Beta.MN has been operated by The Social Lights, including the social properties and blog posts, as well as management of email communications and Eventbrite. We will also be at Surly the night of the event, capturing the energy and facilitating conversation on social media.

To learn more about The Social Lights, visit their website.