--- title: Raincard has a New Spin on Branded Gift Cards description: Raincard has a New Spin on Branded Gift Cards --- Close - Programs - [Twin Cities Startup Week](https://www.tcstartupweek.com/) - [Accelerator](https://www.beta.mn/join-a-cohort) - [Showcase](https://www.beta.mn/programs-showcase) - [Portfolio](https://www.beta.mn/portfolio) - [Partners](https://www.beta.mn/our-partners) - [Get Involved](https://www.beta.mn/how-to-help) - [Donate Now](https://donate.stripe.com/4gw9CLfHN5GN0RW144) [![Primary\_DkGray-Orange](https://blog.beta.mn/hs-fs/hubfs/Beta%20Logos/Primary_DkGray-Orange.png?width=200&height=50&name=Primary_DkGray-Orange.png)](https://blog.beta.mn/) [![BETA Logo-1](https://blog.beta.mn/hs-fs/hubfs/BETA%20Logo-1.png?width=200&height=50&name=BETA%20Logo-1.png)](https://blog.beta.mn/) - Programs - [Twin Cities Startup Week](https://www.tcstartupweek.com/) - [Accelerator](https://www.beta.mn/join-a-cohort) - [Showcase](https://www.beta.mn/programs-showcase) - [Portfolio](https://www.beta.mn/portfolio) - [Partners](https://www.beta.mn/our-partners) - [Get Involved](https://www.beta.mn/how-to-help) - [Donate Now](https://donate.stripe.com/4gw9CLfHN5GN0RW144) [The Social Lights](https://blog.beta.mn/author/the-social-lights) Sep 17, 2016, 11:34:31 AM 1 min read # Raincard has a New Spin on Branded Gift Cards [Previous Post](https://blog.beta.mn/hitfsu-gives-app-developers-actionable-data) [Next Post](https://blog.beta.mn/put-a-make-a-difference-button-in-your-hand-with-goodpin) Brands are constantly looking for ways to drive customer loyalty. One of the best methods of doing so is through gift cards. However, the hurdles currently in place make it very difficult for even the largest brands to produce gift cards at mass scale. Recognizing the benefits of brands having access to self-branded gift cards, co-founders Mark Schultz and Shawn Gensch launched Raincard. The five-member Raincard team has applied for a patent that would give life to branded, and even itemized gift cards. Recently, Raincard finalized a working demo of the application, and secured a pilot test from a major retailer. In the coming year, Raincard looks to be reviewing the results of their third pilot test and will be continuing to raise funds through the rest of their seed round. Learn more about Raincard at the upcoming Beta.MN / Showcase event. [Tickets are onsale](https://www.eventbrite.com/e/startup-week-kick-off-event-betamnshowcase-tickets-27352998555?ref=ebtnebtckt), but they’re going fast! The event will be held on Sept. 19, from 5:30-9pm CT, at the Target Commons. ## RELATED ARTICLES ##### [The Social Lights Sep 14, 2016, 9:15:05 AM 2 min read Get Bizzy at the Beta.MN/Showcase Before it was the best-selling cold brew concentrate on Amazon, Bizzy coffee began in a search for an energy supplement to ... Start Reading](https://blog.beta.mn/get-bizzy-at-the-beta-mnshowcase) ##### [The Social Lights Sep 17, 2016, 11:33:52 AM 1 min read Hitfsu Gives App Developers Actionable Data Every day app developers struggle to gain insights into what their customers want, and often compete with larger companies with ... Start Reading](https://blog.beta.mn/hitfsu-gives-app-developers-actionable-data) ##### [The Social Lights Mar 14, 2017, 12:58:32 PM 1 min read Genovest Helps Investors Level the Playing Field Against Wall Street Pros Everyday investors are looking for ways to improve their returns. Finding and implementing successful stock market investment ... Start Reading](https://blog.beta.mn/genovest-helps-investors-level-the-playing-field-against-wall-street-pros) [![BETA Logo](https://blog.beta.mn/hubfs/Beta%20Logos/BETA%20Logo.svg)](https://blog.beta.mn/) The Beta Group (BETA) is a 501(c)(3) nonprofit organization providing Minnesota's technology startup founders the resources + relationships required to scale their companies. Office Hours: 10 am - 4 pm, Mon-Thurs [![Beta-grey](https://blog.beta.mn/hs-fs/hubfs/Beta%20Logos/Beta-grey.png?width=66&name=Beta-grey.png)](https://www.beta.mn)  [![TCSW-grey](https://blog.beta.mn/hs-fs/hubfs/Beta%20Logos/TCSW-grey.png?width=105&name=TCSW-grey.png)](https://www.twincitiesstartupweek.com)    - Beta.mn - [About](https://www.beta.mn/about) - [Contact](https://www.beta.mn/contact-us) - [Subscribe](https://info.beta.mn/subscribe) - Programs - [Accelerator](https://www.beta.mn/join-a-cohort) - [Showcase](https://www.beta.mn/programs-showcase) © 2026 The Beta Group \- All rights reserved - [Terms / Privacy](https://www.beta.mn/terms-of-service-privacy)