BETA May 8, 2020 10:58:53 AM 7 min read

2020 Guide to Leading Through Crisis

2020 has proven to be a rollercoaster of a year.  At BETA we’ve experienced first hand the stress and uncertainty that the COVID-19 global pandemic has created.  As we’ve rapidly adapted to the new event landscape we’ve found solace in the stories from seasoned entrepreneurs who have weathered multiple recessions and remind us that, one way or another, we will eventually come out the other side of this pandemic. 

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Candid Conversations - Speaker Series

It would be helpful to have a playbook as to how to survive this current recession, which is why we’ve partnered with Launch MN to bring you the “Surviving a Recession” candid conversations series with experienced founders and business leaders who have weathered multiple recessions and have the scars to prove it.  Each session will be part storytelling and part interactive conversation. We hope that these sessions will inspire you, guide you, and show that you’re not alone during these unprecedented times. 


The Adventures of Code42 Post-911 

Moderated by Cihan Behlivan, EIR at BETA

Mitch Coopet, shares his co-founder journey and how he and his fellow co-founders scaled Code42 in the aftermath of the dot-com bubble.


Staying Grounded During Times of Economic Uncertainty

Moderated by Casey Shultz, Executive Director at BETA

J.P. Morgan Industry Executive, Mike Gietl hosts Jodi Hubler in a discussion about Jodi’s experience at Definity Health (the VC backed insurance innovation bought by United) during 9/11 and the dot-com bubble burst, leading Lemhi Ventures during the Great Recession and thaw of 2008-2010, and the how she’s applying those lessons to today.


How to Survive and Thrive When Your Business Doesn’t 

Moderated by Kelly Buhl, Operations Lead at BETA

Elaine Rasmussen, Founder and CEO of Social Impact Strategies Group (SISG), shares how she overcame losing everything in 2001 to become a successful entrepreneur and community activist today.


It's Ok to Cry

Moderated by Eri O'Diah, CEO at Digital

In this session of ‘Surviving a Recession’, Seena Hodges, Founder and CEO of The Woke Coach, guides us through an unfiltered conversation around becoming our best, most understanding, and empathetic selves during challenging times.  


How Rapid Adaptation Can Save Your Business
Moderated by Casey Shultz, Executive Director at BETA

Lili Hall, Founder & CEO of Knock, Inc, Janet Johanson, Founder and CEO of BevSource and The Lab, and Scott Burns, Co-founder & CEO of Structural are no strangers to global recessions. All three were leading companies in the aftermath of 9/11 and through the housing crisis of 2008, but each agrees that something about COVID-19 feels different.


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